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The Hot Tort Report: July 2021

What’s Hot in Mass Tort Spending July 2021

Featured Tort

Paraquat

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Tort News

Published: August 3, 2021

For the second month in a row, Mesothelioma is the top mass tort. Over $2.5 million was spent on marketing campaigns for this mass tort in July. Paraquat also saw over $2 million spent on marketing campaigns; however, no other mass tort even came close to seeing the spending these two top torts received.

Trailing behind all other torts on the leaderboard, 3M Earplugs saw the least amount of spending in July, knocking Paragard completely out of the running compared to the top 10 hot torts in June.

Stay tuned for our next Hot Tort report to find out if 3M Earplugs makes it another month, and if you’re ready to invest in the lucrative world of mass torts, our team at Whitehardt is here to help you build campaigns proven to generate the highest return on investment possible. Contact us today for your free custom quote.

#1 Mesothelioma – $2,776,541

After spending dropped off significantly in June, Mesothelioma campaigns are coming back strong with two months in a row seeing spending reach over $2 million.

For metrics such as CPA, CPL, and criteria, please contact us.

Learn More About Mesothelioma

#2 Paraquat – $2,166,324

Paraquat campaign spending only continues to increase since this mass tort hit the market. With two months in a row seeing spending reach over $2 million, all eyes are on Paraquat waiting for it to surpass Mesothelioma in coming months.

CPA: $1,342
CPL: $476

Criteria: Diagnosis of Parkinson’s or experiencing Parkinson’s-like symptoms after being exposed to paraquat.

Learn More About Paraquat

#3 Zantac® – $569,260

Zantac® spending increased from June by about $60,000.

CPA: $1,500
CPL: $600

Criteria: Took Zantac for at least 4 months, diagnosed with stomach, bladder, kidney, pancreatic, esophageal, intestinal, liver, uterine, or colon cancer within 5 years of taking Zantac®.

Learn More About Zantac®

#4 Hernia Mesh – $442,505

While Hernia Mesh spending decreased by a few hundred thousand from June, when examining previous months, spending for this campaign has still increased greatly from April, leading our team to believe it will be on our leaderboard for a while.

For metrics such as CPA, CPL, and criteria, please contact us.

Learn More About Hernia Mesh

#5 Roundup® – $438,013

Coming in at number five on our Hot Tort leaderboard, Roundup® spending increased by over $300,000 from June. If you want to invest in Roundup® cases, our team is ready to make it happen for you in the most cost-effective way possible. Contact us today for a free custom quote.

CPA: $3,000
CPL: $1,100

Criteria: Diagnosed with Non-Hodgkin’s Lymphoma after using the weedkiller Roundup®

Learn More About Roundup®.

#6 Talcum Powder – $162,440

Talcum Powder spending decreased by about $100,000, but we don’t see this mass tort going anywhere any time soon.

CPA: $4,000
CPL: $1,400 – 1,700

Criteria: J&J Talcum Baby Powder® or Shower to Shower® usage for at least 4 years, diagnosed with Ovarian, Endometrial/Uterine, Cervical, Fallopian Tube, Vulvar, or Leiomyosarcoma Cancer.

Learn More About Talcum Powder

#7 Birth Injury – $138,007

Spending on Birth Injury campaigns also decreased by about $100,000 in June.

For metrics such as CPA, CPL, and criteria, please contact us.

Learn More About Birth Injury

#8 Fire Foam – $105,087

Fire Foam campaign spending has increased by almost $100,000 since April. Will this mass tort continue to see an influx of campaign spending? Subscribe to the Hot Tort Report to find out.

For metrics such as CPA, CPL, and criteria, please contact us.

Learn More About Fire Foam

#9 Maculopathy – $44,616

In contrast to Fire Foam campaigns, Maculopathy spending has been decreasing since April. Campaign spending for this tort has decreased by about $30,000 from June.

For metrics such as CPA, CPL, and criteria, please contact us.

Learn More About Maculopathy

#10 Sex Abuse – $28,855

Spending on Sex Abuse campaigns has been fluctuating between around $10,000 and $30,000 since April without ever reaching the $30,000 milestone. After getting so close this month, it might just happen sooner than we think. What does this mean for your campaign? Contact us to find out!

For metrics such as CPA, CPL, and criteria, please contact us.

Learn More About Sex Abuse

#11 3M Earplug – $1,251

3M Earplug spending has reached an all-time low. Will this mass tort be replaced by another mass tort in next month’s Hot Tort Report? There’s only one way to find out. Subscribe now.

CPA: $1,600
CPL: $650

Criteria: Served in the military between 2003 – 2015, issued 3M™ Earplugs, suffered from hearing loss or tinnitus.

Learn More About 3M Earplugs

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